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INSTANT NEW YORK TIMES BESTSELLER’An urgent call to arms for each and all of us.’ Matthew McConaughey’Ryan Holiday is a genius.’ Chris Evans’A clear and inspiring guide for how to develop this highest of human virtues.’ – Robert GreeneAn inspiring anthem to the power, promise, and challenges of courage, the first in a series examining the timeless Stoic virtues from #1 New York Times bestselling author Ryan HolidayFortune favours the bold. All great leaders of history have known this, and were successful because of the risks they dared to take. But today so many of us are paralysed by fear. Drawing on ancient Stoic wisdom and examples across history and around the world, Ryan Holiday shows why courage is so important, and how to cultivate it in our own lives. Courage is not simply physical bravery but also doing the right thing and standing up for what you believe; it’s creativity, generosity and perseverance. And it is the only way to live an extraordinary, fulfilled and effective life. Everything in life begins with courage. This book will equip you with the bravery to begin.